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Diploma in
Mass Communication

R/321/4/0168(A6366)08/20

Fast Facts

Level: Diploma

Intakes: January, April, June & August

Study Mode: Full Time

Duration: 2.5 years

FAST FACTS

Level: Diploma

Intakes: January, April, June & August

Study Mode: Full Time

Duration: 2.5 years

Overview

The Diploma in Mass Communication programme offers a broad spectrum of subjects that creates paths towards several career directions salient in Mass Communication. The programme is distinguished from other learning institutes as it incorporates a unique learning methodology known as Project-Based Learning. The emphasis throughout this programme is hands-on experiences from video production, publication, event management and various areas of media studies. Students will graduate with an impressive set of skills and knowledge that are pertinent to multiple working platforms – from working in creative agencies to working in multinational corporations.

Career Options
  • Broadcast Journalist
  • Broadcast Station Manager
  • Client Manager
  • Corporate Communications Director
  • Event Manager
  • Journalist
  • Media Planner
  • News Announcer
  • Producer
  • Public Relations Director
  • Publicity Manager
  • Radio DJ
  • Social Media Consultant
  • Talk Show Host

Intakes & Requirements

Intakes:

January, April, June & August

Duration:

2.5 Years

Entry Requirements

  • Pass SPM/ O Level with minimum of 3 credits
  • Pass UEC with a minimum of grade B in 3 subjects
  • Pass Certificate in Communication Studies from IACT College
  • Other qualifications recognised by the Ministry of Education, Malaysia and considered on a case-by-case basis

English Requirements

  • SPM – Grade C
  • UEC – B6
  • IELTS – Band 5.5

Course Subjects

  • Advertising Principles
  • Communication English 102
  • Communication English 103
  • Communication English 104
  • Computer Graphics
  • Creative Thinking
  • Introduction to Sociology
  • Mass Communication
  • Photography and Digital Imaging
  • Presentation Skills
  • Principles of Journalism
  • Public Relations
  • Marketing Management (New Media)
  • Media Ethics and Regulations
  • Media Criticism
  • Motion Graphics
  • Publicity and Media Relations
  • Video Production
  • Writing for Different Media
  • In-Company Practical Training

Electives:
– Public Relations and Event Management

  • Corporate Crisis Management
  • Corporate Communication
  • PR Campaign Strategies

– Journalism

  • Feature Writing
  • Fundamentals of Publishing
  • News Reporting

– Broadcasting and Media Production

  • Broadcast Portfolio
  • Film Fundamentals
  • Idea Conceptualisation
  • TV and Radio Programming

Additionally the MQA requires all students to take Mata Pelajaran Umum (MPU) within the duration of their studies.

MPU subjects:

  • MPU1: Pengajian Malaysia 2 (for local students) / Bahasa Melayu Komunikasi 1 (for international students)
  • MPU2: Bahasa Kebangsaan A 2 / Problem Solving and Decision Making
  • MPU3: Study of Religions
  • MPU4: Serving Our Society (S.O.S)

*Advanced Standing to BA (Hons) Media, Culture and Communication

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Student Portfolio

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Produced by: Sonia Hiew, Loo Shenning and Toon Wan Ling

PSA Video
Client: The Star Media
Produced by: Petals Production

Short Film
Produced by: Ee Chian and Kok Haw

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