CREACTIVE designed below-the-line communications material for Bid Direct's client, DIGI. The "Yellow Army" campaign was for DIGI to reach out to students in campuses nationwide.
Bid DirectCREACTIVE designed below-the-line communications material for Bid Direct's client, DIGI. The "Yellow Army" campaign was for DIGI to reach out to students in campuses nationwide. Borneo in the CityCREACTIVE had a rewarding experience when working with Borneo in the City (BITC) – a restaurant located at the heart of Kuala Lumpur. CREACTIVE has created 3 creative works for BITC which includes a flyer and 2 different magazine advertisements. CREACTIVE assisted BITC to reach its objective of increasing the current awareness level by designing a flyer which illustrated the delicious food served at the restaurant, clear and interesting details about the restaurant as well as directions to the restaurant (mini map). CREACTIVE then proposed to create a magazine advertisement in order to attract the main target market of BITC. Hence, a magazine advertisement was designed and was published in Expat Magazine (November 2004 issue). The success of the magazine advertisement led to the creation of a second magazine advertisement which was published in Expat Magazine in the following month (December 2004 issue). BITC was very pleased with all that CREACTIVE had achieved. The client was very "impressed by the creativity and flexibility" of CREACTIVE members as well as "pleasantly surprised by their level of professionalism". Celmonze Sdn. Bhd.![]() CREACTIVE had another opportunity to work with clients in the beauty industry through Celmonze which requested for an "inspired design" for presentation slides of Celmonze's skincare products that involves powerpoint visuals. Cengage Learning Asia Pte. Ltd.CREACTIVE expanded its portfolio through working with Cengage Learning Asia, an international academic publisher with its regional office located in Singapore. CREACTIVE was commissioned to come up with a front cover design as well as in-text layout design for its latest English textbook. After completing Book 1, Cengage requested for Creactive to continue with a second front cover design and layout for its Book 2. Institut Perguruan Bahasa Antarabangsa![]() CREACTIVE has also helped the Institut Perguruan Bahasa Antarabangsa (IPBA or Teacher Training Institute of International Languages) create communications material for the objective of its promotion to prospective overseas students. This institute is under the administration of the Malaysian Ministry of Education. IPBA requested an elegant design which mirrors simplicity. HoctradeCREACTIVE has also worked with Hoctrade Sdn. Bhd. (one of Exowood (M) Bhd's subsidiaries), a client well-known for their wood mouldings and timber products. For this project, CREACTIVE produced a 2-fold brochure design for Hoctrade inclusive of an insert piece with copywriting done by the agency. SJMCCREACTIVE brought smiles to SJMC's (now known as Sime Darby Medical Centre Subang Jaya) paediatric ward when it was propositioned to design 8 colourful wall murals to brighten up its children's ward. The colourful murals brought cheer not only to the children but also to the ward personnel as well as the students who designed it. Trane MalaysiaCREACTIVE's versatility expanded yet again, in a 'cool' sense when it had an opportunity to work with Trane Malaysia, a brand leader in air-conditioning systems. CREACTIVE had helped set the festive mood by designing green 'ang pow' packets for Trane's Hari Raya greetings. XfreshCREACTIVE Advertising had yet another a rewarding experience when working with Xfresh – Malaysia's Only Teen Community. Xfresh approached CREACTIVE Advertising with design requirements for a bus wrap, a magazine advertisement and a poster that would be executed in their upcoming campaign. Xfresh required new and brilliant ideas that would further highlight its personality and positioning. Hence, CREACTIVE Advertising developed the theme of "Get Xpose" to achieve Xfresh's primer objective of exposing Malaysian teenagers to its 5 platforms as well as to devise a proposition to initiate greater awareness of Xfresh and to disseminate Xfresh as a fusion of channels of expressions for Malaysian teens. The bus wrap, magazine advertisement and the poster were executed Malaysian-wide and CREACTIVE Advertising had indeed received positive feedback for its creativity and impact. Apart from these clients, CREACTIVE students has also worked with Loreal Malaysia to execute a market survey, created ads for SPCA, First Edition Bookstores, Camp & Apparel, IACT, the MAA (Malaysian Advertisers Association) and the ABC (Audit Bureau of Circulation). |
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IACT PARTS Club Launch
The youth culture is never short of creativity, and this can be applied to many areas, one of them is in the Performing Arts. IACT PARTS (short for Performing Arts) Club is specially set up by IACT College as to provide an avenue for creativity to be openly expressed. Make it music, theatre, and dance, PARTS Club will invest and nurture these talented individuals by providing them the stage and the experience outside the classroom walls. ![]()
IACT College celebrates 1 Malaysia through Graphic, Art and Film!
When IACT College was offered the opportunity to partner with KITA Musical, the students and lecturers leapt at the chance to showcase their works through Graphics, Art and Film exhibition. ![]() IACT College connects you to a creative future…And it all begins at the IACT COLLEGE CAMPUS DAY! You're invited to the IACT College Campus Day at our new campus in Jaya One! Learn all about our exciting courses and your career options in the creative industry as you enjoy some fun-filled activities! |