IACT College

THE CREATIVE COMMUNICATION SPECIALIST

There is no better way to excel in the creative industry than to be taught by the only creative communication specialist college in Malaysia. IACT College, also known as International Advertising, Communication and Technology College was founded in the 1970s by the Malaysian Advertisers Association (MAA) and the Association of Accredited Advertising Agents of Malaysia (4As), Malaysia’s largest advertising associations.

IACT College is a specialist college known and trusted by the industry to continuously provide an industry-relevant learning environment that mirrors current industry standards and practices. Coupled with a wholistic teaching method and curriculum, students not only excel in their studies but also develop useful life skills.

OUR STAMP OF QUALITY

Endorsed by a Global Advertising Authority and Accredited by MQA

International Advertising Association (IAA), New York is one of the world’s largest networks of advertisers, agencies and media companies. IACT College is the only college in Malaysia to receive IAA’s accreditation as one of their awarding bodies.

MQA is a governmental body overseeing the quality practices and accreditation of higher education institutions.

IACT College has always enjoyed MQA’s stamp of approval and this accreditation continues on an ongoing basis.

PARTNERS IN EXCELLENCE

TAP (Training Academy for Professionals) the Professional training unit of IACT is an established and experienced training academy that offers corporate trainings and part-time professional development courses specialising in the area of marketing, advertising and communications, giving our students instant exposure to the latest industry topics of interests.

Founders

Malaysian Advertisers Association

A representative body of more than 65 major advertisers in Malaysia (including companies such as Nestle, Unilever, and HSBC Bank), who collectively spent more than RM6 billion on advertising and communications.



Association of Accredited Advertising Agents, Malaysia

Focused in driving growth for brands, 4As is the representative body of over 80 multinational and local organisations involved in brand strategy and communications.

VISION

IACT College aspires to be a preferred Malaysian institution dedicated to nurturing its students to think critically and to act wisely, with integrity and to make a positive contribution to the world.

We stand firmly by our philosophy of being a college from the industry, for the industry.

MISSION

In pursuing our Vision, IACT College will be guided by the following beliefs and principles:

• We endeavour to provide a dynamic and accessible 21st century education with the highest quality that is well-balanced and relevant to the world at large.
• We aspire to provide a fertile and technologically-driven learning environment that values social, cultural and racial diversities, freedom of speech and mutual respect.
• We believe that we should work towards the safety and well-being of students, faculty members, support staff, suppliers and stakeholders.
• We nurture a passion for continuous improvements in teaching, scholarship and administrative standards.

2014

University of Sunderland becomes the exclusive 3+0 foreign partner, further enhancing the programmes available to students.

IACT College signs a Memorandum of Agreement with University of Sunderland, UK, to offer a Bachelor of Arts (Honours) Media, Culture and Communication. This is also a 3+0 degree programme, awarded by the University.

2013

IACT College forms a dedicated professional training division, named TAP (Training Academy for Professionals). TAP provides greater focus to enhance the professional skills of the creative communication industry. TAP offers a variety of workshops, training seminars, and part-time courses, recognised by Human Resource Development Fund and 4As Malaysia.

2012

IACT College signs a Memorandum of Agreement with University of Sunderland, UK, to offer a Bachelor of Arts (Honours) Advertising and Design. This is also a 3+0 degree programme, awarded by the University, and fully accredited by the Malaysian Qualification Agency and the Quality Assurance Agency for Higher Education, United Kingdom.

2010

IACT College signs a Memorandum of Agreement with University of Hertfordshire, UK, to offer a Bachelor of Arts (Honours) Mass Communication. This is a 3+0 degree programme whereby students study the full duration at IACT College, are assessed by the University, and graduate with a degree from University of Hertfordshire. The degree programme is accredited by Malaysian Qualification Agency, as well as the Quality Assurance Agency for Higher Education, United Kingdom.

2009

Zencall Holdings becomes majority shareholder of the institution. Unified under a shared vision with MAA and 4As to develop the creative communication industry, ACT is renamed International Advertising, Communication and Technology College (IACT College) and relocates to a new premises at Jaya One, in Petaling Jaya, Selangor.

2008

Malaysian Qualification Agency awards accreditation for Diploma in Broadcasting.

2006

Malaysian Qualification Agency awards accreditation for four additional programmes: Diploma in Mass Communication, Diploma in Graphic Design, Diploma in Multimedia, and Certificate in Communication Studies. International Advertising Association, New York, awards all diploma students with the Diploma in Marketing Communication.

1994

ACT begins partnering with prestigious foreign universities, offering advanced, credit-transfer opportunities for its diploma students.

1993

ACT receives full accreditation by the Malaysian Qualification Agency (MQA), and establishes itself as a private college, residing in Damansara Utama, Selangor.

The institution commences the new expansion with a Diploma in Advertising, accredited by MQA. An additional accreditation is awarded by International Advertising Association (IAA), New York. Students enrolled in Diploma in Advertising, also are awarded a Diploma in Marketing Communication by IAA, New York.

In addition to the suite of professional development programmes, part-time courses are offered for professionals to enrol in the Diploma in Marketing Communication.

1983

Joint Education Committee is renamed Institute Advertising Communication Training (ACT).

1970

Two of the largest marketing and advertising associations in Malaysia, Malaysian Advertisers Association (MAA) and the Association of Accredited Advertising Agents, Malaysia (4As), founds an institution named Joint Education Committee, which ultimately becomes IACT College. This collaboration is done in effort to increase the talent pool of people specialising in creative communication. Professional training courses are offered to individuals to develop specialised skills needed in the industry.

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