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Diploma in
Event Communication

N/342/4/0215(PA9596)02/24

Fast Facts

Level: Diploma

Intakes (2019): April, June & August

Study Mode: Full Time

Duration: 2 years

FAST FACTS

Level: Diploma

Intakes: January, April, June & August

Study Mode: Full Time

Duration: 2 years

Diploma in
Event Communication

N/342/4/0215(PA9596)02/24

Fast Facts

Level: Diploma

Intakes (2019): April, June & August

Study Mode: Full Time

Duration: 2 years

FAST FACTS

Level: Diploma

Intakes: January, April, June & August

Study Mode: Full Time

Duration: 2 years

Overview

This programme is catered to those seeking a career in communications within the meetings, incentives, conferences, and exhibition (MICE) industry. Students will have the opportunity to develop practical operational skills and creative communication strategies  in the planning, organizing and monitoring of event campaigns.

Career Options
  • Event Manager
  • Communication Manager
  • Entertainment Executive
  • Convention Sales Executive
  • Media Planner
  • Meeting Planner
  • Talent Management
  • Festival Planner
  • Wedding Planner
  • Social Media Consultant
  • Talk Show Host

Requirements

Entry Requirements (Any one of these)

  • SPM / O-Level / IGCSE – Minimum 3 credits
  • UEC – Minimum of grade B in 3 subjects
  • SKM Level 3 – Pass in related field and SPM with credit in English
  • Pass Certificate in Communication Studies from IACT College
  • Other qualifications recognised by the Ministry of Education, Malaysia and considered on a case by case basis

Minimum English Requirements

  • SPM – Grade C or
  • UEC – B6 or
  • IELTS – Band 5.0 or
  • IGCSE (L1) – Grade E or
  • IGCSE (L2) – Grade D or equivalent

Programme Outline

  • Creative Writing
  • Computer Graphics
  • Presentation Skills
  • Introduction to Mass Communication
  • Communication in a Globalised World
  • Media Audiences
  • Video Production
  • Media, Culture and Society
  • New Media Studies
  • Writing for the Media
  • Digital Photography
  • Introduction to Events
  • Event Management
  • Integrated Marketing Communications
  • Communication Research
  • PR Campaign Strategies
  • Event Sponsorship and Fundraising
  • Entertainment and Leisure Events
  • Corporate Events
  • Industry Project
  • Elective 1 & 2 (choose any two): Principles of Journalism / Public Relations /Principles of Advertising / Marketing Principles
  • Visual Communication

Additionally the MQA requires all students to take Mata Pelajaran Umum (MPU) within the duration of their studies.

  • MPU 1 : Pengajian Malaysia 2 (for local students)/ Bahasa Melayu Komunikasi 1 (for international students)
  • MPU 2 : Bahasa Kebangsaan A/ Problem Solving and Decision Making
  • MPU 3 : Study of Religions
  • MPU 4 : Serving our Society (S.O.S)

*Advanced Standing to BA (Hons) Media, Culture and Communication (Public Relations)

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